The Need: Loehmann’s is a national designer discount fashion retail chain that has recently entered the world of e-commerce. To support their marketing and e-commerce efforts as well as their insider club discount card, Loehmann’s needed a partner who could reliably and professionally produce and deploy daily e-marketing.
The Challenge: Develop a working system with the Loehmann’s marketing team to produce, test and deploy highly visual daily emails. Once deployed to the mailing system these produced newsletters are sent to thousands of Loehmann’s subscribers daily.
The Result: Next Step Digital produces and deploys up to 40 email newsletters per week for Loehmann’s Discount fashions. Some have little to no lead time and have to be rushed into production. Next Step Digital delivers our quality service to Loehmann’s consistently, on time and without fail.